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FTL KICKED ASS In Manchester's Spring '09 Radio Ratings

Started by FTL_Ian, August 24, 2009, 10:45 AM NHFT

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FTL_Ian

Free Talk Live is the #1 talk show in Manchester on Saturday nights!
5 share, persons 12+  (Up from a 0 pre-FTL)
16.7 share, persons 35-44  (that means 16.7% of people listening to the radio during our time, were listening to FTL.  This number is also up from 0.)

We shut out WRKO, WBZ, and WTKK (all the Boston stations)


Thanks to everyone in Manchester who has spread the word about FTL Saturday Nights on WGIR AM 610!


FTL_Ian

Our listeners, interestingly, are supermajority women.  We are #1 in the market with a 33.3 share in women 35-44, blowing the doors off the nearest competitor, Soft AC WZID (they got a 11.1).

Another way to read that:

One out of three women (ages 35-44) listening to the radio on Saturday night in Manchester this Spring was listening to Free Talk Live.   8)

K. Darien Freeheart

Congrats at improving ratings and defying the demographic. :)

Russell Kanning

very cool ... wait until you have some manchester activism to cover :)

does that female figure match other markets on saturday night for you guys?


Pat K


FTL_Ian

Quote from: Russell Kanning on August 24, 2009, 04:50 PM NHFT
very cool ... wait until you have some manchester activism to cover :)

does that female figure match other markets on saturday night for you guys?



Not at all.

David

Wow, good job guys.  Ratings equal a steady spot on the line up, sounds like you made a home down there.   :)

mackler